Converse

Camp Flog Gnaw

When Converse called, we answered—delivering an immersive retail and VIP customization experience that made waves at Camp Flog Gnaw’s milestone 10th anniversary. With a focus on accessibility, exclusivity, and unforgettable design, OBE brought Converse’s vision to life across three key spaces: a high-energy retail footprint, a VIP customization experience, and an exclusive
seeding lounge for product drops and influencer engagement.

The GA and VIP retail tents were strategically designed for seamless transactions and elevated experiences. GA festival-goers had quick access to fresh kicks and apparel, while VIP guests took it a step further—customizing their own Converse Chuck 70s on-site.

And towering above it all? Darryl, the 27-foot inflatable pup, inspired by Tyler, The Creator’s dream Airedale Terrier, serving as the ultimate photo op and festival landmark.

At every touchpoint, OBE ensured Converse didn’t just show up—they stole the show.