THE CHALLENGE Wow visitors and employees with Google products by creating an immersive, tech-driven experience in Google’s new DC office.
THE IDEA We created an interactive space to demonstrate how Google is working to invent and innovative products and solutions that positively affect the societies of today and tomorrow. Using touch foil technology, we depict Google’s innovations through a touch-navigated glass map. When a user touches a pin on the map, the Cultural Institute galleries associated with that location appear on a monitor below and invite users to explore content.
THE RESULTS The carefully designed space is a unique way for local DC visitors to interact with Google’s products and brand. This satellite office helps build excitement about the Google brand and Google’s future among key DC contacts (elected officials, staffers, lobbyists, policy influencers, press, and more) who do not regularly have the opportunity to visit Silicon Valley.